Who's winning the digital communications race?
Last month, Communicate Magazine (@communicatemag) highlighted the 2012 Financial Times Bowen Craggs Index... Read post
Contact our London written communications agency: 020 7593 4014 Email us: copy@strattoncraig.co.uk
As we mentioned in our January newsletter, one of the hot topics on corporate communicators’ minds at the moment is the dawn of Integrated Reporting (IR). But when companies have been producing traditional annual reports for years, how easy will it be to make the switch? And why is IR potentially so important?
Posted By: @ January 27 2012
With the start of a new year, we can’t help but imagine how the written communications arena is going to evolve over the next 12 months. We’ve no doubt that the popularity of social media that we saw in 2011 will continue to increase, as will the need for search-engine savvy copy. We can also see that with increasing communications outlets, comms and content strategies will become more complex and require greater thinking time.
Posted By: Nina @ January 18 2012
In these times of global economic crisis, an increasing number of stakeholders are calling for companies to look beyond their profits and demonstrate commitment to the ‘triple bottom line’ of economics, society and the environment. In the second of our articles on corporate reporting, we look at the growing need for companies to produce clear and compelling sustainability reports.
Posted By: Jack Craze @ November 30 2011
Last night, the Investor Relations Society Best Practice Awards and Annual Dinner were held. Our Client Director Harriette attended the event with London-based creative communications agency, Luminous.
Posted By: Nina Whittaker @ November 23 2011
We were delighted to see that a number of past and present clients have made it into the 2011 Investor Relations Society Best Practice Awards shortlist.
Posted By: Nina Whittaker @ November 1 2011
Every good story needs a strong and compelling narrative. Be it a novel, newspaper article or film, clarity of plot and content is what keeps an audience interested and engaged. The same is also true of annual reports, where clear communication is vital to connecting with investors and stakeholders.
Posted By: Jack Craze @ October 26 2011
Most people are aware of the Advertising Standards Authority’s remit of comprehensive consumer protection when it comes to factors like false advertising and misselling. Until now, this has covered TV ads, billboards, newspapers etc, but as of March 1st, their responsibility is extended to monitor companies’...
Posted By: Nina Whittaker @ February 25 2011
From ad campaigns and press releases to brochures, websites and speeches.
Our written communications specialists will help you develop a long-term digital strategy.
Defining your verbal identity will take you back to basics with your brand.
Management and writing of annual reports from start to finish.
We will work with you to create communications training that’s entirely appropriate for your needs.
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