In everything we do we’re quick and responsive, but always questioning. Our clients recognise in us the restless ambition to challenge assumptions as we strive to establish the right direction for them. Over the years, this approach has laid the foundations for many productive, long-term partnerships.
Getting to know your brand. Spending time with you and getting under the skin of your organisation; researching your industry and your competitors, understanding your objectives and understanding your customers – their buying habits, demographics, needs and constraints.
Presenting our recommendations back to you and creating a content strategy aligned to your objectives. Producing collateral in support of the strategy, including copy, content calendars and social media plans. We’ll also assess your training requirements to ensure your team can take ownership of your content and tone of voice.
Regularly monitoring analytics to ensure your content is performing; reviewing the KPIs and objectives we’re agreed on to see what’s working and what isn’t; refining and improving your content where necessary to maximise effectiveness and value.